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Didomi’s Preference Center

Today’s consumers don’t only expect companies to behave ethically and transparently, but they also want unhindered access to their data. They will always prefer brands that offer them great products and easy, reliable choices. Setting-up a dedicated Preference Center (PC) is the best way to build and sustain authentic customer engagement.

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Logo of DECATHLON which has a Didomi-built Preference Center to better manage user permissions
Logo of PIERRE & VACANCES CENTER PARCS which has a Didomi-built Preference Center to better manage user permissions
Logo of PARIS TURF which has a Didomi-built Preference Center to better manage user permissions

These brands master preference

management with Didomi

How Pierre & Vacances Center Parcs Group masters customer Opt-in across 7 countries and 5 brands

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A Preference Management infrastructure built for developers

Didomi can be deployed on all your platforms to display user preferences and allow them to update them safely and instantaneously. Developers love our technology for being so easy to integrate within their tech stack. Use our off-the-shelf Didomi Elements, or leverage our open APIs to build custom preference workflows and synced customer permission correctly across all your tools.

Didomi for developers
Technical documentation

Our latest blog posts about Preference Management

Legal constraint or marketing advantage? Why you should invest in a Preference Center.

The GDPR, the CNIL and the ePrivacy directive give back control to users over their personal data and make companies responsible for the collection ...

Why CRMs failed to deliver customer-centric marketing, and how Preference Centers can help

Five years ago, most marketers still believed that understanding customer behavior was about collecting massive amounts of data about them. They ...

Why is managing customer preferences so complicated? Is it the fault of the IT system?

With the GDPR, notions of consent and preference have become central to company organization. As CEO of Didomi, I was recently invited to speak on ...

Would you like to hear more from us?

Let’s discuss your preference management practices, and see how Didomi can help you improve on compliance & transparency.

  • Your current situation
  • Your privacy needs
  • Your project timeline
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