9:00 AM: Welcome from the organizer

9:05 AM: Chairperson's introduction and event overview

9:15 AM: Omnichannel measurement in a privacy-first world

9:40 AM: AI consumer panel: what shoppers see and how AI recommends

10:05 AM: From data to decisions: building trust and action through insights in sales

10:55 AM: Shadow metrics at machine speed

11:20 AM: Before intelligence, meaning

11:45 AM: What is holding AI back in marketing and commercial decisions?

12:10 PM: Panel: From data foundations to AI at scale

1:45 PM: In the age of AI, don't forget the consumer

2:10 PM: Your data stack was built for humans; AI agents change the rules

3:00 PM: Panel: The future of shopper intelligence, AI, retail media and data-driven growth

3:35 PM: Using analytics to drive value creation

4:00 PM: Addressing fragmented data environments

4:25 PM: Chairperson's summary and closing remarks

4:45 PM: Networking drinks reception