The CNIL (French data protection authority) published its new cookie guidelines in October 2020, with a deadline for compliance set at the end of March 2021. What is your action plan? Find out what the most noticeable changes are, and how the Didomi Console has implemented them in order to make the transition to compliance as easy as possible for you, before the deadline.
Summary :
- What are the new features, and how are they implemented in the Didomi SDK?
- Why it is better to act sooner, rather than later
- How Didomi can help you
UPDATE: This article has been updated on the 26th February to take into consideration new features in the Didomi Console (namely, the addition of the refuse button on the 1st level of a consent notice).
Do the CNIL recommendations apply to my company?
So, the CNIL has published its new guidelines, but what does this mean for your company?
The CNIL's new recommendations concern any organisation, whether this be a company, one of its agencies or a media organisation with a website or application from which user data can be collected, used, and/or transmitted to partners.
In addition, the CNIL's recommendations apply to all types of web devices (fixed computers, laptops, tablets) and mobile devices (smartphones), since all of these use technologies for tracking internet users.
Does this apply to you? Read on to find out the most important new guidelines, and how the Didomi SDK will implement them.
What are the new features, and how are they implemented in the Didomi SDK?
Here are three of the most important changes, along with a full description of how the Didomi Console will allow you to comply without any issues. For a more comprehensive list of all the changes, please see our detailed page in French here.
Not a Didomi customer but want to access these features? Get in touch with us and we will help you to comply, thanks to a bespoke Consent Management Platform (CMP)
Why it is better to act sooner, rather than later
So you may have noticed that your website is not yet compliant. Don't worry, you still have a few months before the deadline and we are here to help you.
So what's the timeline? The deadline is 31 March, but we recommend that you comply before that date for three main reasons:
1) This period of time only applies to "new measures".
The CNIL considers that companies must already be in compliance with rules that have been known for a long time (consent before dropping the cookies), and the 6-month adaptation period only concerns new measures (button to decline all the cookies on the first screen of the banner, disable the consent with scroll and navigation click).
2) This will give you time to adapt your CMP to your needs.
Take the time to think about the user experience and configure your CMP according to your needs. It will be important to determine in general terms the customer experience you want to give your users (pop-in format, low banner...) as this will affect your consent rates, and the trust visitors will place in your company.
3) Compliance is an opportunity to gain user trust
Compliance is more than just a legal obligation, it is also an opportunity to gain the trust of users and prove that you value their rights.
So, these are the three main reasons why we recommend that you comply as soon as possible.
How Didomi can help you
At Didomi, we work hard to ensure that our clients can achieve CNIL compliance quickly and easily. As you can see, we have taken into account all of the CNIL recommendations and adapted our solution accordingly.
We offer a CMP that is both compliant and effective, enabling brands to measure and optimise the impact of consent on user experience and revenue.
So what are your next steps? In this article, we have summarised how we will help you ensure CNIL compliance for all our clients by the March deadline.
Not one of our customers, but you want to become CNIL compliant thanks to a customised Didomi CMP?
Contact us, and we can start the compliance process today.
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