Collect your clients’ consent to receive promotional messages with a clear, branded opt-in email that offers full transparency about data collection purposes and opt-out options
Didomi for Retailers
Make online and in-store consent management a fluid experience. By collecting your consumers’ permission in-store, you are starting a fluid, customer-friendly and data-compliant consumer relationship.
Collect your consumers’ permission
Shopper loyalty starts with real choices
Allow your store’s visitors to change their preferences at any time, on any device. Incentivize your employees by rewarding for delegated consent collection among shoppers.
Continuously optimize to drive opt-in
Brick-and-mortar has never been easy, especially when it comes to customer relationships. By putting your consumers in the driver’s seat of their data, you will always know when and how they want to hear from you.
Provide your technology partners perfectly valid consent
Setting-up drive-to-store strategies can be on the border of privacy compliance, because geolocation is a sensitive piece of personal data. Didomi helps you only leverage data that shoppers have given you permission to use.
Our latest blog posts about compliance in retail
Retail & E-commerce: What ROI to expect from better consent & preference management?
According to the GDPR framework, consent is one of the 6 legal bases for collecting data. It must be freely given, specific, informed and ...
Why set-up an expensive loyalty program if you let your members opt-out easily?
Studies show that it’s 5x easier to retain a customer than acquire a new one. Given this, it’s safe to say that e-retailers should invest in customer ...
Email marketing: How to manage the Opt-In of your visitors ON and OFF line?
At the beginning of this year, a decision by the CNIL has put the question of whether or not brands need consent and opt-in to send a newsletter back ...
