Preference Management Platform
Focus on customer experience while we take care of your data privacy needs
Deliver tailored user experience all along the customer journey with the Preference Management Platform.
Leverage our open APIs and ready-to-use connectors to collect and deploy preferences across your current tech stack.
"The PMP allows us to really match the account data we have from our users with their behavioral data and add it to our advertising network for improved advertising."
Frederik Leirs, Product Owner Personalisation at Mediahuis
Power your customer journey with the PMP: YOUR central place for users consent & preferences
Your go-to privacy platform
Collect user choices everywhere, stored in a unique repository
A platform for centralizing your users preferences AND consent. The PMP allows you to collect zero-party data while respecting privacy policies (GDPR/CCPA). Your Data Privacy Officer will thank you.
Place preferences at the heart of your customer strategy
Improve your marketing performance with preferences
Know what your customer are really interested in and what they really want with the "just ask" mentality of the Preference Management Platform. Decrease your emails unsubscription rate and stop annnoying your customers with non-relevant messaging and offers.
For technical and non technical teams
Your preference center up and running in minutes
At its core, the PMP requires no technical skills. Create your Preference Center without code, and go deeper with advanced features including embeddable widgets. Any questions? Our documentation and support teams are here for you.
OMNICHANNEL ZERO-PARTY DATA COLLECTION
Collect user choices all along the customer journey
Collect user preferences in your app or website with contextual questions. This data is compliant, relevant, and highly qualified to tailor your customer journey.
DISTRIBUTE PREFERENCES IN YOUR TECH STACK
Leverage preferences in all your tools
Using our native integrations and custom connectors, the PMP can be integrated with your existing stack, in order to make the most out of the preferences you collect. Need a more complex integration? Do it with our API.
BEST IN-CLASS ASSISTANCE
World-class Customer Support
Our dedicated team of experts are on call to help you navigate regulations, set up your PMP according to your specific business needs, and answer any questions you might have - within an SLA or not.
How Mediahuis leverages user preferences to optimize ads revenue
European media company with activities in Belgium, the Netherlands, Ireland, Germany, and Luxembourg. Boasting an annual revenue of 980€ millions, the company mainly focuses on independent newspapers and quality journalism as well as audio-visuals, and marketplaces. As part of their strategy to personalize the customer experience, they decided to look into solutions to leverage user preferences for improved ads campaigns and choose Didomi’s Preference Management Platform to help them out with it.